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SUBJECTIVE
Three years out of Northwestern College of
Chiropractic, Dr. Chad Nekl had a successful
practice in Sioux Falls, South Dakota. His
Healthwise Chiropractic office handled about
100 patient visits weekly – 30 percent
workers compensation, 50 percent health
insurance and the balance
Medicare/Medicaid. Dr. Nekl was the sole
professional, supported by two front office
employee. The practice yielded about
$20,000 in monthly revenue, but despite
long hours and the engagement of two
different practice coaches, growth had
stalled.
OBJECTIVE
One of the coaches determined that Dr. Nekl
was not billing for all of the services he
performed. Lacking expertise in coding, he
recommended contacting the ACOM
Healthcare Business Consulting Group and
one of their certified professional coders.
ASSESSMENT
An ACOM consultant visited the Healthwise
Chiropractic office for a two-day
engagement, performing an onsite analysis
of the professional and the business
management activities. He learned that Dr.
Nekl was often performing procedures that
he was not being paid for, not realizing that
they constituted separate and distinct
activities for billing purposes: these
procedures only needed to be identified and
properly coded and documented.
The consultant also found that while Dr. Nekl
was a conscientious and effective
practitioner, his management skills were
underdeveloped. A lack of coordination in the
front office often led to redundant effort, poor
collection practices and patient confusion:
dealing with front office problems was
consuming a significant amount of time that
would be better spent on patient care.
PLAN
The consultant trained Dr. Nekl intensively
on the intricacies of coding and
documentation as well as basic office and
personnel management. He refined front
office practices, starting with concise job
descriptions to identify “who does what.” He
recommended procedures for smoothing out
roadblocks, such as obtaining patient
insurance information prior to patient arrival
so both staff and patient were clear on
coverages, co-payments and deductibles.
FINAL REPORT
Positive outcomes were almost immediate
with the implementation of the consultant’s
recommendations:
- Front office employees fulfill their
responsibilities without overlap or
confusion
- “Unknowns” have been eliminated in
patient management and scheduling
- If Dr. Nekl performs a service, he bills
for it: if he bills it, he documents it
Two years later, Healthwise Chiropractic
handles 150-180 patient visits per week.
Revenue ranges from $45,000 to $50,000
per month. The clinic has added a massage
therapist to cope with increased workload.
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| Two years later, Healthwise Chiropractic handles 150-180 patient visits per week. Revenue ranges from $45,000 to $50,000 per month. The clinic has added a massage therapist to cope with increased workload. |

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